HOW APEX SECURED A KEY TELECOMMUNICATIONS MARKETING EXECUTIVE Breezeline is the eighth largest cable/broadband operator in the U.S. providing more than a half-million residential and business customers with high-speed internet, TV and voice services in12 states. Formed as Atlantic Broadband in 2004, the company rebranded in January 2022 as Breezeline to reflect its geographic reach …
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Did you know that only 1 in 5 people typically achieves their New Year’s resolutions goals, according to Business Insider? That’s exciting because it tells us that many people achieve significant success in personal change. As a CMO, this insight matters because you are constantly expected to lead change and guide your team in responding …
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The COVID threat may not be gone yet, but the end is in sight. To win in the post-pandemic world, marketing has to pivot again. Start by understanding five key economic trends that are shaping consumer behavior. Here at APEX-CMO-Search we can help you understand the impact on your marketing leaders. Here are keys to …
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In dysfunctional companies, sales and marketing staff blame each other for their problems. Such infighting consumes energy and contributes to lower sales. A CMO needs to sidestep paralyzing internal conflict by taking a proactive approach and engaging the sales leadership with these ten tips.
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